Requisites for building a strong and viable business

In order to start and build a strong and viable business, you need to take care of large and small infrastructural and logistics-based things viz, name, location, human resources etc. But even more important than these are the principles and values on the foundation of which the business can develop and flourish.

A true valuation of your self-worth is essential to be successful in life and in business.

What is self-worth? It is primarily how you value yourself. We need to value ourselves for what we are, the challenges we have faced and the achievements we have accomplished. All that we have gone through-good or bad contribute to making ourselves what we are today. This is self-worth or self-esteem and it arises from three basic principles:

·         Believing you can do it

·         Believing you deserve it

·         Believing you will get it

Once you internalize these three principles, you can overcome anything and everything and make a go of your business.

So how do you build self-esteem or self-worth? Not everybody is born with this quality. It is something that has to be developed if one is going to get into any professional field – business or otherwise.  Some of the ways in which you can develop self-esteem are:

·         Your way of speaking: Be positive in the way you speak and the words you use. Negative words like “difficult”, “impossible’, “cannot”, or a complaining attitude are sheer poison. Avoid them.

·         Show gratitude: Note down all the good things in your life, business etc. When you do that, you can ignore the negatives and the regrets and feel good about yourself

·         Take a good look at yourself: Do this mentally or in the mirror and see how much you have achieved till today. It will give your self-worth a boost to acknowledge how far you have come.

Self-worth is the belief that you can do whatever you set your heart and mind on. When you believe in yourself and project it, others will believe in you and trust you in the field of business. Trust your abilities, believe you can attain your dreams and realise your self-worth so that the world also acknowledges it and so helps your business to grow and prosper.